Soneva homenageada com Selo Terra Carta 2023 por liderança em sustentabilidade

A Soneva foi homenageada com o prestigioso Selo Terra Carta 2023 pela The Sustainable Markets Initiative. A premiada marca de resort, que tem propriedades nas Maldivas e na Tailândia, é construída sobre a base de que os negócios devem existir para um propósito maior do que os retornos aos acionistas. A Soneva reconhece que viagens de luxo e a busca por experiências raras podem coexistir com um profundo cuidado com a Terra, o meio ambiente e seu povo, e se esforça continuamente para elevar o padrão do turismo responsável.

The Terra Carta Seal is awarded to companies that have demonstrated the success of a high-impact, large scale company-wide project, initiative or strategy which aligns with one or more of the Sustainable Markets Initiative’s ten Terra Carta Articles. The Articles underpin the Terra Carta, the Sustainable Markets Initiative’s guiding mandate which provides a roadmap and framework to accelerate the transition to an ambitious and sustainable future, placing Nature, People and Planet at the heart of global value creation.

Os vencedores foram selecionados por um painel de especialistas globais dos mundos ambiental, empresarial, político e filantrópico. Projetado por Sir Jony Ive, o Selo Terra Carta foi lançado em 2021 na COP26 por Sua Majestade o Rei Charles III quando ele era o Príncipe de Gales. Desde sua criação, a Sustainable Markets Initiative concedeu seu cobiçado Selo a apenas 83 empresas globalmente.

“The Sustainable Markets Initiative’s Terra Carta Seal recognises those companies which are taking great strides in delivering real-world outcomes to create a more positive future that we can all embrace. The calibre of the projects and initiatives being driven by these companies sets the standard for us all as we push forward to a more sustainable future.

Jennifer Jordan-Saifi, CEO da Sustainable Markets Initiative, disse:

“The Sustainable Markets Initiative’s Terra Carta Seal recognises those companies which are taking great strides in delivering real-world outcomes. As we stand on the eve of COP28, public, private sector and philanthropic actors will come together at the inaugural Business and Philanthropy Climate Forum to bridge the gap between ambition and action.  It is examples exemplified by the 2023 Terra Carta Seal winners that are helping to inspire and lead the way.”

Reconhecida por seus esforços notáveis de sustentabilidade, a Soneva é a única marca de hotel entre um seleto grupo de grandes organizações globais que recebeu o Selo Terra Carta 2023. Outras empresas que receberam o Selo Terra Carta 2023 incluem Airbus, Carbon Clean, CDPQ, DLA Piper, EY, Haier Smart Home, Hitachi, LanzaTech, Novartis, Orange, Ping An Bank, Pollination, ReNew, Robertson, Siemens Energy e Sumitomo Mitsui Financial Group, Inc.

While there is currently no industry standard for environmental and social reporting, Soneva developed its own Total Impact Assessment (TIA) methodology in-house which includes measuring its Environmental Profit and Loss (EP&L) and improving year-on-year. By taking a ‘planetary boundaries’ view of its social and environmental impact, the TIA assesses the impact from sources over which Soneva has both direct and indirect control, including natural capital, human capital, social capital, economic capital and tax.

“Soneva is honoured to be awarded the prestigious 2023 Terra Carta Seal. We are dedicated to leading the way in responsible tourism and championing the transformative power of travel and tourism in global conservation efforts. Soneva resorts have been carbon neutral since 2012. We recently invested USD 9 million in 4.5MWp solar PV and 4.5MWh of battery storage at Soneva Fushi and Soneva Jani that will take us to 50% of electricity from renewable energy.

“We also have a mandatory 2% environmental levy on all stays. The proceeds go to the non-profit Soneva Foundation, which helps offset both direct and indirect carbon emissions from our resort activities as well as guest flights, while also supporting impactful global projects such as forest restoration efforts in Mozambique and Thailand, coral restoration in the Maldives, reintroducing near-extinct hornbills to Thailand’s Koh Kood island, distributing fuel-efficient cook stoves in Myanmar and more,” said Arnfinn Oines, Social & Environmental Conscience, Soneva.

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